Podcast 58 - Networking - Hope is not a strategy

Link to podcast through Stitcher

Link to the podcast through Soundcloud

Link to the podcast through iTunes

Growing your business is all about increasing your network. Getting more people to understand your business so that they can help in a meaningful way when the appropriate time comes. It's not a quick fix and requires bloody hard work. But do you have a strategy or do you just pitch up at this event and hope for the best? This week I give you some tips on an elevator pitch and how to make that first impression a memorable one.